Empower your team with marketing skills and industry knowledge
Expand your team’s skillset. Strengthen your position.
Whether you’re onboarding a new hire, cross-training technical staff, or leading a small firm where everyone pitches in, the AECO Marketing Program equips your team with the skills to contribute meaningfully to marketing efforts.
Our courses deliver essential marketing fundamentals and real-world AEC context—from planning, funding, and procuring projects to developing proposals, digital campaigns, award submissions, and branding efforts.
Ideal for:
Employers onboarding new marketing hires
Technical staff who are contributing to marketing efforts
Principals and small business owners who are selling and doing
Anyone ready to better understand how marketing drives AEC success
Training Benefits
Cost Savings
Our AEC Marketing Courses reduce the costs of onboarding new hires and upskilling employees. For small businesses, the benefit lies in not having to hire external marketing consultants, resulting in significant savings.
Increase Effectiveness
Our courses fast-track new hires, enabling your team to make an immediate impact—much sooner than traditional in-house training, which can take from six months to a year.
Changing Landscape
Traditional marketing tools and approaches are evolving quickly, and employees must stay current with the latest techniques and tools to effectively reach and engage target audiences.
Micro Business Discount
Architecture, Engineering, and Construction (AEC) micro-businesses often face unique challenges, from limited marketing expertise and tight time constraints to inconsistent branding. Our courses equip your team with the practical skills to manage collateral, respond effectively to proposals, and elevate your firm's presence. We focus on what works, replacing guesswork with targeted, high-impact results.
We are offering 25% discount to qualified certified micro businesses. Eligibility Criteria:
The business is certified as a Micro Business by a city, state, or federal agency.
For this program, we define microbusinesses as those with annual revenues of less than $1,000,000. These definitions apply to service-oriented businesses.
“
I have always been interested in more than just the design-build aspects of the work. In addition to focusing on the early phases of the design process, I have participated in business development opportunities, from client interviews to writing proposals…I found the course very comprehensive. I could practice what I had just learned, experiencing an "aha" moment with the go/no-go decision process, which I applied to a project.
- SENIOR ASSOCIATE LANDSCAPE DESIGN ARCHITECT, SAN FRANCISCO, CA
